Persona
Greg Brophy Senior UX Designer
Contact
greg@gregbrophydesign.com
Bio
Personality
Greg Brophy is a seasoned Senior UX Designer with over 15 years of experience in creating engaging and intuitive digital experiences. He has a proven track record of success across multiple industries, including e-commerce, finance, healthcare, and media.
Skills and Expertise
Experience: Over 15 years in UX design
Industries: E-commerce, finance, healthcare, media
Specialties: Facilitating workshops, prototyping, interaction design, accessibility, design systems
Professional Background
Workshops and Research: Greg dives deep into user research to understand needs and pain points.
Prototyping: He excels in crafting prototypes that bring ideas to life.
Design Refinement: Greg is meticulous in refining designs to ensure every interaction is intuitive and enjoyable.
Motivations
User-Centric Solutions: Greg is dedicated to creating solutions that genuinely improve people’s lives, from simplifying website navigation to enhancing mobile app functionality.
Complex Problem Solving: He thrives on tackling complex problems and finds joy in seeing users delighted with seamless experiences.
Skills Matrix
A Skills Matrix based on 25 years as a working designer. The Skills have been broken out by Software, UX Skills and Extra.
List view of skills:
Adobe Photoshop, Illustrator, InDesign, Premier and Acrobat.
Figma, Sketch and Adobe XD
AI Prompts
Microsoft Office
User-centered Design
Wireframes and Prototyping
UX Research and Workshops
Site Maps
Journey Maps
Empathy Maps
User Testing
HTML, CSS, knowledge of JavaScript, PHP